Vestaradio, create your web radio

Web radio monetisation

Monetise your stream and earn on every advert played.

How monetisation works

Vestaradio gives you a rare chance to monetise your web radio through effective, targeted advertising. You earn real revenue while keeping the quality of what your listeners hear. We count every advert played, and our server checks that the listener is genuine, to guarantee fair monetisation.

2.50 € per 1,000 plays Pre-roll & mid-roll Verified listeners Targeted adverts Real-time tracking

Estimate your revenue

Move the slider to see what your audience could bring in.
Advert plays
10 000
10% of listeners
Your revenue
2,50 €
per 1,000 plays
Your revenue
25,00
per month
that is 300,00 € over the year
An indicative simulation, based on a reference figure of 2.50 € per 1,000 advert plays and on the assumption that 10% of your listeners hear an advert during the month. This revenue depends on the advertising market: where your listeners are, the time of year, and how full the campaigns are. Only plays validated by our ad server are counted.
The top 3 not to miss
2.50 € per 1,000 plays

Your revenue starts with the first validated advert play. No thresholds, no minimum audience.

Verified listeners

Our server checks that every play is genuine. No artificial traffic, no inflated revenue, no nasty surprises.

No friction for the listener

Spots slot in cleanly, before or during the stream. Your programming stays yours.

The audio advert formats

Two placements, two logics, one ad server.

Pre-roll

Before the content

A pre-roll is an audio advert that plays automatically before the main content starts. It is the first contact between the advertiser and your listener: attention is at its highest, and so is recall.

Ad Your stream

Mid-roll

Inside the stream

A mid-roll slots in in the middle of the audio, at the point you schedule from your playlists. You keep control of your station's pace and put the breaks where they do no harm.

Your stream Ad Your stream

What is included

The sales side, the technology and the reporting, with nothing to install.

Built-in ad server

Spots are served directly from our servers, with no plugin or script to add.

Targeted adverts

Adverts are matched to your listeners' profile and location, which improves your revenue.

Fraud checking

Every play is verified before it is counted, so both sides are paid fairly.

Real-time statistics

Impressions, average revenue, cumulative revenue: the dashboard tells you exactly where you stand.

Scheduling the breaks

You decide where mid-rolls slot into your playlists, and how often.

Revenue payment

Your share is calculated automatically on every campaign played, with nothing for you to do.


How to start

Four steps between your station and your first revenue.
1
Host your radio

Your station has to be hosted with Vestaradio. Choose a plan.

2
Build your station

Create and run your playlists, your schedule and your website from the Radio Manager.

3
Switch on monetisation

One switch in your account, and the ad server is connected to your stream.

4
Get paid

Campaigns slot in as pre-roll or mid-roll, and your share arrives with every thousand plays.

2,50 €per 1,000 advert plays

Your pre-roll and mid-roll revenue is calculated on every campaign played, on the plays validated by our server.

Build & monetise your radio
A question about the terms? Let's talk.
Requirement: to use monetisation you must have a web radio server with Vestaradio. Our technology is designed to work only with our ad servers.

Frequently asked questions

Everything people ask us before switching monetisation on.

How is my revenue calculated?

You earn 2.50 € for every thousand validated advert plays , on pre-roll and mid-roll alike. We count every advert played, and our server checks that the listener is genuine, to guarantee fair monetisation.

Is that amount guaranteed?

No. The rate is not set by the station: it is set by the advertising market . It varies with where your listeners are, the time of year and how full the campaigns are. The 2.50 € per 1,000 plays used in our calculator is an observed reference figure, not a guarantee.

Why do only 10% of my listeners generate an advert?

Not every play triggers a spot: how long the listener stays connected, the time of day, whether a campaign is available for that listener's profile, and the fraud checks all come into it. We use 10% as a cautious assumption for the simulation. A station whose listeners stay long and come back often can do better.

Can I monetise if my radio is hosted elsewhere?

No. To use monetisation you must have a web radio server with Vestaradio, because our technology is designed to work only with our ad servers. See our hosting plans.

Does it spoil the experience for my listeners?

The pre-roll plays before the stream starts, and the mid-roll slots in at the points you set in your playlists. You keep control of how often the breaks come and of your station's pace.

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Important : l'ancienne version (Studio 7) fermera le 15 août. Tous les comptes seront transférés vers la nouvelle version. Pensez à migrer dès maintenant.

Vous avez déjà une radio sur l'ancienne version ? Le passage à Studio 10 se fait avec l'accompagnement de notre équipe. Les rendez-vous débutent le 13 juin.

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